Build · COURSE 07
Marketing, Sales & Customer Acquisition
Connect a clear offer to the right audience and build a consistent follow-up process.
Written by Angel Rivera
Chairman & CEO, The Rivera Organization
YOUR PRACTICAL OUTCOME
Finish with work you can use.
A 90-day marketing plan and a repeatable sales process.
Who this course is for
Owners with an offer who need a disciplined customer acquisition plan.
How you will learn
The planned format combines short video lessons, worked examples, workbook assignments and knowledge checks.
Noncredit education. Completion does not award a degree, license or professional certification. No income, credit approval or funding outcome is guaranteed.
PLANNED SYLLABUS
Your learning path
01Position your offer+
Planned module: four short video lessons with worked examples, an applied assignment and a knowledge check. Content is in development.
02Choose acquisition channels+
Planned module: four short video lessons with worked examples, an applied assignment and a knowledge check. Content is in development.
03Create useful content+
Planned module: four short video lessons with worked examples, an applied assignment and a knowledge check. Content is in development.
04Conduct effective sales conversations+
Planned module: four short video lessons with worked examples, an applied assignment and a knowledge check. Content is in development.
05Organize follow-up and customer records+
Planned module: four short video lessons with worked examples, an applied assignment and a knowledge check. Content is in development.
06Measure and improve your acquisition plan+
Planned module: four short video lessons with worked examples, an applied assignment and a knowledge check. Content is in development.